Case Studies
Seven engagements, each described without naming the client.
Restructure of a Leading Multimedia Company
Challenge
The company needed a new structure, processes, and market position to keep its regional leadership.
Approach
Three phases. Six months to restructure the company, revamp processes in every department, introduce performance reviews, assess finances, and reposition strategically. Then 4 months of hands-on support for management and operations teams. Then 6 months revamping marketing and the product portfolio.
Outcome
Savings equal to at least 15% of annual net profit, projects delivered twice as fast, and new revenue lines from new strategic products.
Turnaround of a Technology Company
Challenge
A financially distressed company with weak accountability and slow delivery.
Approach
Four months to restructure and revamp operating processes, then four months of hands-on support.
Outcome
Faster project delivery and a swing from losses to profit.
Modernization of an Insurance Company
Challenge
An insurance company running its operations on a legacy AS/400 system, with processes to improve and a platform to replace.
Approach
We reviewed and improved the company's processes, then designed the complete system to replace the legacy platform, working from detailed discussions with its teams. The system manages the company and its branches, its brokers, policy issuance, claims, and damage management.
Outcome
One modern system for the whole company, where head office, branches, and brokers work on the same data, from issuing a policy to settling a claim.
Commercial Portfolio Revamp across Several Countries
Challenge
Companies in several countries with offerings that were not reaching their markets.
Approach
Three- to four-month engagements to reposition existing products and introduce new ones.
Outcome
Repositioned products and higher revenue from both existing and new offerings.
Business Platform Deployment for Small and Mid-Sized Companies
Challenge
Small and mid-sized companies without integrated tools for people, projects, and products.
Approach
Deployed Otrya’s own business management platform covering HR management, project management, product management, and business reporting and analytics.
Outcome
Clients gained one place to manage people, projects, and products, with reporting that gave management a clear view of the business.
Brand Transformation of a Beauty and Wellness Business
Challenge
An established business needing a new name and identity.
Approach
A full rebrand delivered with complete brand guidelines: vision, mission and values, personality and voice, ideal customer profile, logo system, color palette, typography, and visual rules.
Outcome
A complete brand guidelines document, giving the business one consistent identity to apply across its name, logo, materials, and communications.
Feasibility and Launch Branding for New Ventures
Challenge
Founders opening new businesses, such as coffee shops, diet clinics, and retail shops, who need to know whether the idea works and how to present it.
Approach
A feasibility study, then brand and launch identity.
Outcome
Each founder had a clear view of whether the idea could work, and a brand identity ready for launch.
